about us

about us

Our Core Values

We are committed to sustainable travel that respects the environment. With a keen commitment to conservation and responsible travel, we ensure your safari leaves a positive impact on both nature and people.

About us

Our Mission

Our mission is to create personalised and immersive travel experiences that reveal the heart and soul of Africa through world-class safaris, cultural experiences, and coastal serenity — all while preserving nature and uplifting local communities. Our mission is to make the experience of all our guests to Tanzania, an unforgettable one.

Our Vision

At Serenity African Adventures, one of our main visions is to be one of the leading safari tour operators in Tanzanian for exceptional, responsible and immersive safari experiences that inspires a lifelong love for wildlife while contributing to the conversation of Africa’s natural heritage.

Corporate Social Responsibility (CSR)

We are passionate about Tanzania and indeed Africa.
We also recognise that in carrying out our work as a safari tour operator, we have a
responsibility to respect the environment and others implicitly.

We continually aim to maximise the benefits our clients’ travels contribute to such areas, and
it is our role and responsibility to care for the environment, along with the social and
economic impact.

This includes supporting wildlife organisations, promoting ethical tourism, and ensuring fair
treatment of employees and the local communities.

As a responsible safari tour operator, we implement various corporate and social
responsibility (CSR) initiatives, focusing on wildlife conservation, local community support,
and sustainable practices. One of our recipients includes the Muhimbili National Hospital.

Muhimbili National Hospital (MNH) in located in Dar es Salaam, Tanzania and provides
neonatal care, including specialised services for premature babies in its neonatal intensive
care unit (NICU). The hospital’s neonatal unit handles a high volume of admissions, ranging
from 500 to 600 per month, and offers Level III neonatal services. The NICU provides
advanced, intensive care for critically ill neonates, including premature babies.

Unforgettable Adventures That Make a Difference

Rooted in Community, Guided by Conservation, Committed to Sustainability

Discover What Sets Us Apart
  • Community icon

    Community & Culture

    Where Every Experience Supports Local Voices and Futures

  • Conservation icon

    Conservation

    Protecting Nature Through Every Journey – From Wildlife to Wildlands

  • Footprint icon

    Make Yours Count

    Accommodations Chosen for Their Green Standards and Community Initiatives